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AROUND RIVER CITY

Seven Rivers, One Destination: Local Businesses, Events & More

Celebrating 250 Years of Our Local Story

America is turning 250! Explore the traditions, music, flavors, and local stories that bring the La Crosse community together.
Explore America 250

What's New Around River City?

Red, white, and blue, American flag graphic design background with Around River City Logo and text that reads "Celebrating USA 250 Years".

America 250: WIZM La Crosse Talk’s The Committee of Five Episode

Listen to WIZM’s La Crosse Talk episode discussing the celebration of America 250, history, and freedom.
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Red, white, and blue, American flag graphic design background with Around River City Logo and text that reads "Celebrating USA 250 Years".

America 250: What it Takes to Make La Crosse and the Coulee Region Work

From La Crosse’s first Black and gay mayor to the former Gundersen CEO who led the health system to major changes, we talked with a variety of those leading our ...
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A pile of neon-colored note cards with handwritten future predictions. Text overlay reads: "America 250: La Crosse Predictions of What the Future Brings."

America 250: La Crosse Predictions of What the Future Brings

It’s only natural that on momentous occasions we look back and look ahead. It’s where we find ourselves as we approach the 250th anniversary of the founding of the country.   The Coulee Region wasn’t part of ...
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American family wearing and holding american flags watching fireworks. Around River City Logo and America 250 Emblem top right corner.

America 250 & Fourth of July 2026 Events Guide

The countdown to the United States’ 250th birthday is officially on! Communities across Wisconsin, Minnesota, and Iowa are gearing up for an unforgettable summer season of local festivals, high-energy fireworks, ...
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A promotional graphic titled "Weekend Events" showcasing three local events. Left: Winneshiek Firemen’s Bull Bash logo on a rodeo background for Friday, June 12th. Center: MGV Rock Concerts presents 80's Fest logo on a concert crowd background for Saturday, June 13th. Right: Artspire logo on an artist's palette background for Saturday, June 13th. Includes the Around River City logo in the top right corner.

Weekend Events June 12th-13th: Big Hair, Big Air & Big Weekend Energy

Looking for something fun to do this weekend? We’ve rounded up a few events happening Around River City that are worth adding to your calendar. 🤠 Winneshiek Firemen’s Bull Bash ...
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4th of July Cookout Food at party on table outside for America 250.

America 250: The Ultimate Midwest 4th of July Menu

This is your ultimate selection of summer, American recipes to share with your loved ones as we celebrate America 250! Whether you are looking for a complete July 4th menu ...
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Proud Partner of Downtown Mainstreet

Around River City proudly partners with Downtown Mainstreet, Inc. to support a vibrant, locally driven downtown La Crosse. This collaboration focuses on promoting local businesses, sharing upcoming events, and celebrating the culture and energy that define the downtown district. By working together, we connect residents and visitors with the experiences, shops, dining, and events that make downtown an essential part of the community.

About Us

Everything you need to know about local events, businesses, and the people that make this a vibrant community​.
From podcasts and local news to a complete business directory and community events, Around River City is your central hub for all things happening in and around La Crosse.

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