At Around River City, we’re thrilled to welcome you to the heart of La Crosse’s most iconic celebration—Oktoberfest USA! Since 1961, this festival has been a cherished tradition, bringing our community together to revel in Bavarian culture with unmatched excitement. As the longest-running Oktoberfest in the Midwest, this event isn’t just a festival; it’s a testament to our city’s spirit and camaraderie. Here’s why we think you should make your way to La Crosse for this year’s festivities! 

A Rich Tradition: Oktoberfest in La Crosse 

Born in Munich in the 19th century, Oktoberfest first made its way to La Crosse in 1961. What started as a simple community gathering has grown into a beloved tradition, reflecting decades of joy and togetherness. Every year, the festival transforms our city into a lively hub of Bavarian culture, where locals and visitors alike come together to celebrate with music, food, and endless fun. 

The Basics of Oktoberfest in La Crosse: What You Need to Know 

Curious about the festive attire or how to join in on the singing? Here’s a quick guide from Around River City to get you up to speed with the essentials of Oktoberfest: 

• Dirndl & Lederhosen: Embrace the spirit of Oktoberfest by donning traditional attire. Lederhosen (leather shorts) are a staple for men, while women often wear dirndls, which are dresses with a tight bodice and gathered skirt. These outfits add a touch of authenticity to the celebration and are a nod to Bavarian heritage. 

• Ein Prosit: This classic German toast is a must at any Oktoberfest gathering. It’s a simple yet heartfelt way to join in the festivities and share a cheer with fellow revelers. Don’t miss out on this tradition! 

• Fest Buttons: These small, colorful buttons are more than just souvenirs; they’re a symbol of your participation and support for the festival. Collect them as mementos of your Oktoberfest experience. 

Top Picks by the AroundRiverCity.com Team for Oktoberfest USA 2024 

As passionate fans of local festivities, Around River City is thrilled to share our top picks for Oktoberfest USA this year! Check out these events we’re especially excited about: 

1. Craft Beer Night – Thursday, September 26, 2024  

Kick off the festival with Craft Beer Night at the Fest Grounds. From 4 pm to 8 pm, sample from over 20 craft breweries and discover new favorites. It’s the perfect start to an exciting weekend of festivities. 

2. Tapping of the Golden Keg – Friday, September 27, 2024  

Witness the ceremonial start of the festival with the Tapping of the Golden Keg at 11 am. This tradition marks the official beginning of Oktoberfest USA, setting the stage for a weekend of celebration. 

3. Stein hoisting Competition – Friday, September 27, 2024  

Show off your strength at the Stein hoisting Competition. This fun challenge, starting at 10 am, tests your ability to hold a stein filled with beer for as long as possible. 

4. Maple Leaf Parade – Saturday, September 28, 2024  

Enjoy the vibrant Maple Leaf Parade at 10 am, featuring colorful floats and lively performances as it winds its way through La Crosse. 

5. Torchlight Parade – Thursday, September 26, 2024  

Experience the magic of the Torchlight Parade starting at 7 pm. Watch as illuminated floats and performers light up the night, creating a stunning visual spectacle. 

6. Hammer-Schlagen – Throughout the Festival  

Try your hand at Hammer-Schlagen, a traditional Bavarian game where participants hammer nails into a log. It’s a fun and engaging way to immerse yourself in the festival’s heritage. 

Experience the Magic of Oktoberfest USA 

With a rich history and a vibrant array of events, Oktoberfest USA offers something for everyone. From the lively parades to the delicious craft beers, there’s no better way to experience the spirit of Oktoberfest than right here in La Crosse. 

At Around River City, we’re proud to be part of this fantastic event and look forward to celebrating with you. Plan your visit, gather your friends and family, and join us for a weekend of unforgettable fun. For more information and a full schedule of events, visit Oktoberfest USA. Prost to a fantastic Oktoberfest experience!